Downtown Strong is a program to build micro-enterprise. It has three components:

  • CO.STARTER – a 9 week cohort to help you take your business from scratch to success or build an existing business. More details on CO.STARTER can be found here. 
  • RETAIL INCUBATOR – a series of free or low cost lease space in the downtown core to enable qualifies business to open in a small space with the opportunity to expand after 12 months.  To see the guidelines for this program, look here: Retail Incubator Details.
  • INSTACRAFTY – This spring, makers will be able to apply to participate in two markets to be held at the Pavilion at Founders. Details will be available soon!

For more information about how you can begin a business in Downtown Johnson City, please contact Dianna Cantler at