CO.STARTERS is a program designed to provide you with the insights, relationships, and tools needed to turn your idea into action and your passion into a sustainable and thriving business.


Connect Downtown Johnson City is partnering with The Johnson City, Jonesborough Chamber of Commerce and LaunchTN to offer CO.STARTERS, a nine-week cohort based program that equips aspiring entrepreneurs with the insights, relationships, and tools needed to turn ideas into action, and turn a passion into a sustainable and thriving endeavor. The program is for aspiring entrepreneurs or seasoned entrepreneurs looking to launch a new product or service.
The only prerequisites are:

  1. Having an idea you’re ready, willing, and excited to share and pursue and
  2. A willingness to study, shape and fine-tune that idea in a supportive, collaborative, and welcoming environment.

The next session begins April 13, 2021

Dates: April 13- June 8, 2021 (9 consecutive Tuesdays)

Time: 6:00 pm – 9:00 pm

Location: To be Determined

Cost: Registration is $125/person and includes a CO.STARTERS workbook.

Registration Deadline: April 8th

Participants of the CO.STARTERS program work with a small and supportive group of like-minded people who are all trying to start their own businesses. Working together, participants identify their assumptions about why and how their respective businesses will succeed, and talk with customers to validate their ideas. The process enables the entrepreneurs to rapidly uncover issues in their proposed businesses, find practical solutions quickly, and leave the program with a deeper understanding of how to launch a successful business.


Meagen Mills- The Cookie Crate

Companies who have gone through CO.STARTERS

Quotes from Alumni

“CoStarters was exactly what I needed when I was bringing my business to life. The CoStarters process helped me clearly define who I should work with, which activities I should focus on, and how to charge for my services. I can’t say enough good things about my CoStarters experience!”

Leighton Hart

Chief of Operations/ Market Street Media

“CO.STARTERS is absolutely full of valuable information and resources. Some of my favorites were the one page business plan, customer validation and the cost and break-even exercises. These along with the class conversions helped me form the foundation of my business. “

Jeff Rainey

RJP Systems

CO.STARTERS came out of The Company Lab, a Chattanooga, Tennessee organization that offers programs and events to support local startups and innovators in Chattanooga and the surrounding region. The program takes the lessons learned from working with thousands of local, creative entrepreneurs and combines that knowledge with the lean business modeling methods used by high-growth startups. The CO.STARTERS model has been tested for years in Chattanooga, Cincinnati, and Detroit. www.costarters.co